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BOALT Blog

Industry musings on what is or isn't relative to BOALT.

Google reports strong earnings in unstable economy!

GoogleTechCrunch was liveblogging Google’s third quarter conference call today.  I was glad to hear that Google had a good quarter considering recent events in the economy.

I know that a lot of companies are trimming the fat in a lot of departments and it was nice to know that paid search still remains a huge priority in the eyes of corporate America.

I think that paid search is the most effective form of advertising and this just reinforced my position.  So any clients who are thinking about cutting their budgets, be wise and don’t cut paid search!

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