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BOALT Blog

Industry musings on what is or isn't relative to BOALT.

Do you deserve your social media followers?

A lot of people are sharing tips and advice about social media. I am one of them.

This is all good, apart from in one aspect.

We always focus on how to take from social media. What we can get.

Yes, we will say that you should focus on your audience, share good stuff, engage, interact. But it comes down to getting out of social media whatever benefits you are looking for.

When you realize that followers and friends are people, it makes me think that perhaps we are potentially creating pretty bad relationships.

Once in a while, just share something just because.

Every now and then, just give stuff away without thinking about getting anything back, reciprocity, or future responsiveness.

See followers as friends, not a contact list to throw links at.

When someone asks you a question, or asks for a favor, do not look up their profile or history, just do it.

Rather than accept that freebie, ask if you can offer it to your contacts instead.

You might be riding high right now but you know the saying …

“Be nice to folks on the way up, you might just need them on the way back down”

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